After the long hit of the Covid-19 pandemic, more and more retailers have switched to a more agile space rental strategy. According to Vogue business, pop up stores have long served as testing grounds for brands to experiment with and tap new audiences. But what are the pros and cons of short term retail spaces for landlords and retailers?
Our latest tips, tricks, insights, and resources, hot off the presses.
With Copenhagen Fashion Week just opened last week, we've seen countless brilliant designs and emerging brands across the Nordics. Let's have a quick look at the most famous streets among delicate consumers for your next Pop Up store in Copenhagen.
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See how we help Lyft to engage with their customers through multi-sensory Pop Up stores.
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A wave of trendy alternative retail space is hitting the high street, with digital-born brands cementing their presence in physical space. It is becoming the biggest driving force for the best customer experience.
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If someone with no prior knowledge of your brand pops into your temporary store, their first thoughts will also be their enduring first impression of your company. So, how do you make sure your shop is making would-be customers think the right things?
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The health of a retail business can no longer be judged solely on its sales figures. For the brands thriving in this new world of retail, physical shops are opportunities to engage with customers, build brand loyalty and channel people towards their online presence.
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There are lots of different ways to increase the sustainability of your pop-up shop, depending on how your want your strategy to reflect your brand.
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